Tuesday 30 June 2015

What I Learnt

From these five analyses I have found the following about rock music videos:

- The band or artist are completely immersed into the video, whether it be narrative of performance, or both. For Young Volcanoes, Could Have Been Me and I Write Sins Not Tragedies, they all contain the band becoming actors within the narrative that is set up. It is also notable that the lead singer is the most involved with the plot. Luke Spiller from The Struts is the only one from the band of four that is participating completely in the narrative. Patrick Stump of Fall Out Boy is the focal point of the narrative for Young Volcanoes and Brendon Urie, lead singer of PATD! is the 'ringleader' of the whole video. For the One Republic video, the band are not a pivotal part of the narrative, but they are still in the world of the narrative as they play on the stage that the other characters are dancing to. Sugar We're Goin' Down seems to be the outlier here because the band are not involved with the narrative of the couple.I quite like the idea of going against the typical conventions of involving my artist with the narrative like this video, this might be something that I include in my final piece.
- Performance clips are consistent throughout the videos, all of the artists are performing the song on a stage-like set up. Again, I may choose to convert the conventions and include no staged performance of my artist so that my video is original, therefore more appealing.
- There is a lot of lip syncing, whether it be within the narrative like PATD! or separately as part of the performance footage like The Struts.
- Not all videos have to match lyrics with the visuals, like mentioned by theorist Andrew Goodwin.

Panic! At the Disco - I Write Sins Not Tragedies Analysis


Friday 19 June 2015

Typical Conventions of Rock Music Videos

After having a brief search around online, I have found that the codes and conventions of a rock music video are:
-Lead singer is almost always the main focus
-The videos have a hidden/deeper meaning to them
-Follow a story or narrative to match the song/lyrics
-Break in the video for dialogue to match the narrative
-Instrumental breaks
-Dark, low lighting and often set at night.

Wednesday 17 June 2015

Music Video Theory

I have created a Prezi exploring the theories behind music video from the likes of Andrew Goodwin, Sven Carlsson and Michael Shore.

You can view it here: http://prezi.com/nbfcb0wnbu8c/?utm_campaign=share&utm_medium=copy

Tuesday 9 June 2015

Hey Jude, Dont Be Afraid

I have decided to create a music video for my A2 project, and look into the music industry and theories surrounding it.
I chose this because I feel that because I am so passionate about music I will be particularly engaged with this task. I am however also really passionate about films, but I feel the film trailer task will need good actors which are hard to find. Making a music video will allow me to be more artistic and creative.
I have a few inclinations of what songs I would like to make a music video for, including:-
The Struts // Could Have Been Me
The Struts // She Makes Me Feel Like
The Struts // Put Your Money On Me
My Chemical Romance // Vampire Money
Lower Than Atlantis // Here We Go
MGMT // Electric Feel
MGMT // Kids
Survivor // Eye of the Tiger

However these are just initial thoughts of songs that I can imagine I would be able to work with best. I am quite sure that I want to focus on the Indie/Rock music genre, as I am most interested in this area.